We are living in a digital era, where the use of AI tools has become a powerful ally in the content creation and strategies. Because of their ability to analyze information, automate tasks and optimize strategies, they can make the difference in the success of an advertising campaign.
In today’s article, we’ll explore five artificial intelligence tools that every marketer should know about:
1. Jasper: A writing tool that speeds up content creation
Formerly known as Jarvis AI, Jasper is a copywriting tool that is designed to generate content quickly and efficiently. With an intuitive user interface and specially designed to meet the needs of marketing professionals, it supports content creation in 25 languages.
2. Optimizely: An optimization and testing tool for website improvement and UX experience.
This comprehensive Artificial Intelligence optimization and testing tool improves website performance and user experience.
Optimizely provides a complete website analysis of performance, as well as information on user behavior with features such as heat maps and click tracking. It has tools to optimize page conversion, along with advanced features tailored to the needs of web developers.
3. DeepL: Artificial Intelligence translation tool
This intuitive and user-friendly tool automatically translates texts and files in up to 26 languages, taking into account the contextual meaning of the words.
DeepL translates up to 5,000 characters free of charge, and is very useful for copywriters, as well as including a glossary that allows you to correct words directly in the text, making this tool convenient and productive.
4. Writesonic: The best interface in Artificial Intelligence platforms to generate content.
Writesonic is the IA content creation platform most recognized for its simple and intuitive interface. Its ability to generate texts in Spanish is of quite good quality.
They are very careful with the aesthetic of the platform, giving special relevance to the user’s experience and usability. However, it is always advisable to review the texts in case corrections are needed, since the platform often contains grammar or syntax errors.
5. Night Café Creator: Free platform that transforms text into images
Night Café Creator is a tool with Artificial Intelligence that turns text messages into images. It also allows you to make improvements inside the same framework or base until it adapts to the user’s needs.
This online art platform employs various AI algorithms and offers several predefined effects. With it, you can greatly reduce the processing time, thanks to its graphic and high-quality units. Moreover, it fully retains the copyright.
At SomosSapiens we are aware of the latest market trends, using the latest generation tools to optimize processes and results, in addition to offering innovation to our clients. With this, we offer a quality service with a wide range of possibilities.