SomosSapiens
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Make your TV campaign connect

Sapiens CTV, the solution that optimizes the audiovisual budget and efficiently connects brands and audiences.

Sapiens CTV, developed by SomosSapiens, integrates the different activations, Linear and Digital TV, connecting them with precision to personalized audiences.

Sapiens CTV integrates, optimizes, measures

  • Sapiens CTV integrates all available TV and CTV options, tailoring each content and device to its audience.
  • Sapiens CTV increases visibility among those profiles with a lower consumption of linear TV, understanding their behavior and adapting activations to their moments and content.
  • Sapiens CTV analyzes KPI's, buys and activates spaces offering detailed results under an integrated multi-device measurement.
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Sapiens CTV customized efficiency

Visibility, Affinity, Interactivity according to your campaign objectives

COVERAGE AND NOTORIETY

Builds incremental coverage over the linear TV campaign.

Generates and increases advertising awareness and brand recall.

AFFINITY AND SEGMENTATION

Prioritizes affinity to a target or cluster based on their browsing data and habits.

Enables concentration in specific geographic areas.

Focuses on specific content and topics.

INTERACTION AND RESPONSE

Mobilize the audience and generate response and engagement.

Select formats for interaction with the consumer.

Connect now to Sapiens CTV

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